
Startup businesses often secure financing through banks, venture capital funds, or crowdfunding, as many credit institutions are hesitant to provide funding. Consequently, startups are exploring new ways to raise funds and are integrating emerging technologies like blockchain, Distributed Ledger Technology, and smart contracts into their business models.
Initial Coin Offerings (ICOs), also known as Initial Token Offerings (ITOs), are gaining popularity because blockchain technology allows startups to obtain financing through these innovative methods. An ICO is a fundraising strategy akin to the traditional Initial Public Offering (IPO). In an IPO, a company issues shares or other securities to potential investors, while in an ICO, a startup offers digital tokens to investors.
To understand how an ICO works, it’s essential to grasp the blockchain technology that underpins it. The blockchain is a decentralized, peer-to-peer electronic public ledger that accurately records and tracks transactions. The term “peer-to-peer” refers to a direct connection between two computers on the same network, enabling the exchange of information without the need for a third party, such as PayPal or banks, to act as an intermediary. The decentralized and immutable nature of the blockchain is its key innovation, allowing strangers to confidently engage in transactions without relying on traditional intermediaries.
Blockchain is open-source software that anyone can download, use, and improve upon, fostering the development of new tools for managing online transactions. This openness has immense potential to spawn countless new applications and transform various industries.
Initially, an ICO is announced online through cryptocurrency news websites or other digital channels, informing the public about the launch of a digital token offering to raise funds for developing a product or service in the tech sector on a blockchain platform.
In an ICO, digital tokens can serve various purposes, such as providing voting rights, granting access to a service or product the startup plans to develop, or being traded and exchanged for fiat or virtual currencies (like Ethereum or Bitcoin). The interest in ICOs largely stems from the excitement surrounding the potential applications of new blockchain technology, as ICOs are a means to secure funding for these innovations.
During an ICO, issuers usually offer digital tokens for purchase with various cryptocurrencies, primarily Bitcoin and Ethereum. They typically present a detailed document known as a white paper, which outlines the business model and the purpose of the digital tokens. This document is vital for investors to make informed decisions and should be the basis for their research into whether to invest in a particular digital token.
While many financial regulators and authorities in Europe have not addressed several legal issues related to ICOs, the U.S. Securities and Exchange Commission (SEC) has indicated that, under certain circumstances, digital tokens may qualify as securities. Similarly, the German Federal Financial Supervisory Authority has classified these tokens as financial instruments, thus subjecting their trading to MiFID II regulations.
Like the U.S. regulator, Canadian authorities suggest that if a digital token allows users to engage in activities, such as playing video games on a platform, the likelihood of it being classified as a security is lower. However, if the rights associated with the token are tied to the issuer’s profits or success, the token may be considered a security (such as bonds or other debt securities).
Investors should exercise caution, as the distinction between the rights associated with a token and its classification as a security is often nuanced and varies based on the specifics of each ICO. Additionally, regulations concerning tax on profits from digital tokens may differ across European Union countries, potentially influencing how regulators classify these tokens. Besides the regulatory landscape for digital tokens, it’s crucial to consider consumer protection laws and anti-money laundering regulations when engaging with an ICO.